The Provincial Council of Alava trusted us to promote Aiaraldea as a reference tourist attraction in the North.

We developed a comprehensive strategic approach to ensure an effective campaign. We conducted a comprehensive analysis that included geographic and demographic segmentation of potential visitors, assessing the interests, behaviours and needs of the target audience. This process allowed us to identify key segments: from hiking and nature enthusiasts to those interested in local culture and gastronomy.

The next step was to transform the strategy into action through a digital campaign. We created attractive content that showed the essence of Aiaraldea. From natural landscapes to gastronomic experiences, we produced quality audiovisual material: inspiring videos in different formats, stunning photographs and texts that captured the essence of the valley. We then publicised it on the region’s different channels: Instagram, Facebook, Tik Tok and Youtube.

In this case, we have broadened our services for the launch of this LTTW spring-summer collection.

We have developed a 360º communication strategy aimed at opening up the market, as well as increasing the reach and impact of the brand. Secondarily, we have carried out small specific actions aimed at sales.

The campaign has been carried out in United States and Occidental Europe, as well as in different social platforms such us Meta or TikTok.

We could bore you with the details of each service, but a glance at the list will give you an idea 👀.

From january 2024, managing the whole communication strategy of BDCC Basque District of Culture and Creativity

We managed their Social Media, Newsletters, Google Ads Campaigns, Communiqué Copywritig, Conference Development, Performance Evaluation and +

All the graphic content created by our partners in crime, Cuchillo 🔪
Also much of the content we use for their communication, both organically and through campaigns, is in collab with Trufó 🖤

With the exception of the Magazine, they are in charge of all the shootings, recording and editing of videos for companies and events in which BDCC participates.

ℹ️ BelveTip: If you belong to a creative industry, whatever it is, follow BDCC for tools, workshops and support.

👀 Some facts from the last 6 months :

379 publications across all plataforms
+ 62% comments on LinkedIn
+ 29,3% engagement on Instagram
+ 29,4 % more profile visists

We have been in charge of the SEO and positioning of the website of Dra. Leache at the request of Bonita Estudio, designers and leaders of the project. This is a corporate website for a plastic surgeon for which we developed a KWR, took care of the integration of the different marketing tools and optimized it for search engines.

In addition to the aforementioned technical positioning tasks, we have been in charge of the aesthetic-verbal section, through copywriting, writing the web copy.

Panaderóa Chapela is a store and bakery of artisan products from La Mancha with more than 100 years of history. They proposed us the challenge of creating a communication strategy and, consequently, managing their social networks. We start with an analysis of your communication to date in order to rethink it and propose a new strategy in networks, thus digitizing the business.

We started this re-launch project (new identity, new website and new commercial objectives) by analysing its current positioning, in order to propose an effective communication strategy. We participated with the architecture and navigation of the page, as well as with the creative copywriting to express in a couple of lines more than 30 years of history. We carried out the SEO optimization, the integration with marketing tools and created several landing pages oriented to the positioning and campaigns that were to be launched later on. When the time came, we took charge of creating campaigns with corporate and commercial objectives on different channels such as Instagram, Google or TikTok. Finally, we took charge of sending periodic newsletters, which in the case of a client like Astarloa, have been a complete success, achieving objectives never before achieved.

First of all, we have carried out the SEO optimization of the site in order to position it among the analyzed public (architects and watch collectors). Subsequently, we have been in charge of launching the Lebond Watches brand and the first international product: a watch designed by Álvaro Siza. To this end, we have carried out multichannel campaigns in more than 20 countries, search engine campaigns and we have been in charge of sending newsletters. All this, duly analyzed and reported.

For the launch of this exclusive Japanese restaurant that belongs to the renowned Hotel Gran Lujo Claris in Barcelona, we have been in charge of identifying the different territories to be communicated. After that, we proceeded with the social media strategy (which we have applied on a daily basis), as well as with the implementation of the Community Management service. To reach new audiences, we have also conducted outreach and booking campaigns on both Meta and Google.